Kidson Talks | The E-commerce Chemist

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Experiments in USAsability…notice the pun….

March 6th, 2008 · No Comments

I have been moving my items around my Hairfreax store a little, trying to improve the usability from a store started when I knew basically NOTHING about usability and the perception of the user.

I started the Hairfreax USA, store on a .net domain a year ago, to again experiment with inclusion on different country specific search engines, and targeting the currency to the audience.

It was initially received well, but as Hairfreax.co.uk was updated, and able to take credit card payments etc, customers from the states have preferred the .co.uk.

So now Hairfreax.net is getting it in the neck again. With a total overhaul on look, content and usability to further satisfy my curiosity in user behaviour and Google Search Pixies (GSP for short, you didn’t think it was REALLY done by an algorithm did you?)

With this site I hope to delve into the world of accessibility also, as these are both themes running through my university course and I need to do a whole project on this shizzle!

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Category Consultancy · E-Business · Google · Search Engine Optimisation · Web Mastering

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