Well…it’s that time of year again. Sandra (from the Berlin office) and I have been discussing hotels for Catalyst
This year though, we are introducing our Widshop eBay design service so we have a four strong team, 3 from Berlin and yours truly.
The reason we sponsor Catalyst and have done for 5 years is the very reason people GO to catalyst.
The content reflects on the past success but mainly focuses on the future of e-commerce and what areas need investment for business expansion.
This year Catalyst will focus again on cross border trade as this is SUPER important and not just looking at Europe.
The east is where there is a massive amount of money and a love of UK goods. Check out http://import.buy.com – a site pushing American goods to the Japanese market.
And who owns Play.com – A Japanese company! Should you be selling to the East? Have you been watching the telly recently? Loads of programmes on the expansion of China and the east. Heck, we are asking China to bail out Europe!
I digress, where was I..oh CATALYST ðŸ™‚
This year are some great speakers talking about social commerce, search, female representation in business (you can tell I have started to go to Girl Geek stuff and networking with my fellow business women) and all kinds of things relating to being a successful e-business.
One of the great things about Catalyst is meeting like minded people with the same goals, needs and problems as you. There are a lot of opportunities to network, party and you are ALWAYS well fed at this event.
This event is about information, relevant to your on-line business and where the sector is heading.
The other great thing about Catalyst is you can speak to various third party service providers (which I am one) and discuss potential future partnerships. Having everything in house is expensive and hard to run, third party companies are essential in e-businesses.
Well, I hope to see you at Catalyst and I (Createyourtemplate) will be there with chocolates and sweets as always.