Kidson Talks | The E-commerce Chemist

On-line retailing is competitive. New start up businesses or bricks and mortar businesses will look at competitors in their field and see what they are up too. It is only natural.
Many retailers (eBayers are the most prolific for this) think that simply copying their competitors will achieve results. So here is a list of considerations [...]

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Well, next year involves quite a big change for me – real office space and a design partner so I hope 2010 is as eventful for everyone. I will pimp my case studies here as well as keeping it real with my musings on eBay, e-commerce and e-life in general.
In fact next year I will [...]

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OK, well this idea might not work, but I am opening the floor for such a thing. The web is all about user generated content and interactivity so lets see if we can make this blog responsive to your needs and questions.
So I am adding two new ’sides’ to the blog as such.
Reviews:
Just so you [...]

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Ok, it is a dramatic title but it seems that eBay is at war with its store designers. It’s new store experience will put the wind up most.
The CSS on the Hairfreax shop from the blog series seems not too affected by the design, maybe those who have used it as a base for their [...]

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Follow on from:
Gearing up for Xmas 2007 – What to do in October…
Week 1:
You have done your research, you campaign has had 7-10 days. Pin point your successes and failures.
Ask yourself a few questions:
1. What campaigns are working?
2. Why are the successful campaigns working?
3. What campaigns are not working?
4. Why are they not working and [...]

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