‘We envision to enthusiastically facilitate error-free paradigms while continuing to authoritatively revolutionize economically sound opportunities to meet our customer’s needs’ This snippet of text was generated by the Mission Statement Generator from the Dilbert comic strip website, but this kind of web copy rings close to the truth for some organisations. When you are writing [...]
We envision to enthusiastically facilitate error-free paradigms…Writing web copy!
October 2nd, 2007 · No Comments
Tags: E-Business · Internet Marketing
Does the catalogue still have it? Will climate change kill it?
September 7th, 2007 · Comments Off
Avon is still going strong with its catalogue based army of representatives, but I got Joe Browns autumn issue though the post this morning, and also the Boden catalogue through. With the demise of Index and Gratten of the 90′s (you don’t see much of that now) have catalogue mail shots married with their respective [...]
Tags: Internet Marketing
Surely you have a blog? Its 2007 Man!
August 20th, 2007 · Comments Off
I read though the daily links to blog posts on The 10K Marshmallows Marketing Blog and this one caught my eye Are internet marketers lazy? Is that why they aren’t blogging? and it rings true on so many levels. I am always surprised how many UK firms just have not subscribed to the power of [...]
Tags: Social Shopping
Blogging for customers!
January 24th, 2007 · No Comments
The buzz word of 2006 was web 2.0. ‘Oh its so Web 2.0′ you might hear at conferences and seminars. My take on web 2.0 is building a community for your buyers based on the product type on offer. Your customers are moving to on-line sales but they need your advice. Truthful, simple advice without [...]
