Kidson Talks | The E-commerce Chemist

‘We envision to enthusiastically facilitate error-free paradigms while continuing to authoritatively revolutionize economically sound opportunities to meet our customer’s needs’ This snippet of text was generated by the Mission Statement Generator from the Dilbert comic strip website, but this kind of web copy rings  close to the truth for some organisations. When you are writing [...]

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Customers are being more socially responsible with their buying and value companies that have the same thinking. Customers can be selective with their choice of e-commerce offerings as the internet fosters a socially responsible consumer base. Non Ethical practises include selling non medical miracle cures like weight loss pills and hair loss creams that have [...]

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‘Multi- channel’ has become a bit of a ‘Web 2.0 buzz word, but it has become one of the most expansive sectors in e-commerce. ‘Multi Channel’ (we shall call it MC 2.0 for comedic slogan purposes only) can involve a retail organisation having several touch points for interactions with customers and also several competitive routes [...]

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The selling aspect of e-commerce doesn’t only involve selling tangible goods but also using internet technologies to market services. Transactional websites enable you to purchase services or products online. The websites main contribution to this service is through the sale of the product and providing the corresponding information to facilitate the sale, on-line or off [...]

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Right, its getting close so what do you need to do? You haven’t started yet? Thought so. So lets get cracking and here’s a few things to get on with or you can use it as a basic guide. It’s generic as every business is different and every product type moves differently. This post leans [...]

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