This is my journey as an E-commerce Consultant
Posts tagged ebay-template-design
Shameless self promotion – Widshop eBay Design Examples!
96 days
Mathias and I were on the promotion trail on Wednesday speaking to our key partners about Widshops. So I thought I would share two new examples of the Widshop product from two different design perspectives.
Even though widshop is designed and developed around a set frame designs can still look very different.
My first example is:
Click image to see the large version
This is a clean professional design within our standard frame and my current favourite:
Click image to see the large version
…which is the other end of the spectrum design wise but still around the same framework.
You don’t need to have ‘just three’ banners on the homepage, it can be one large image or a series of smaller banners (we don’t recommend more than 6 as they will get a bit too small)
The side navigation is driven in real time by the attributes you use to list to ebay so you never have empty results.
These are the live stores:
http://stores.ebay.de/ZENDAGO
http://stores.ebay.at/toyworld24
Included in the standard package is:
- Adaptable homepage
- Dynamic search
- Adaptable product view
- Integration of custom pages
- Category filter navigation
- Cross-selling galleries
- Full text search
- Social Bookmarks
- eBay integration
and this is a eBay certified application which is very important 
More info and examples are on the website http://www.widshop.com
People always ask me the difference and eBay design makes, and a good one at that and I always say that you can make up loads of reasons why an eBay design such as this is good. But our clients see a significant uplift in sales. That is what it is all about in the end, return on investment.
Widshops with a bit of tweaking can also be used on your facebook page….but this is a secret at the moment
eBay Design 3.0 – Widshops the New Generation of eBay Shop and Listing Template Design
107 days
Well as promised full details of our new eBay design service…
Some might say we are ‘late to market’ with now providing a solution for the SME market but we decided not to rush. We wanted to be ahead of the game and provide something that is intuitive and very ‘now’ in relation to how the world of e-commerce is progressing. We wanted to look forward with our design innovations like with our premium service eBay designs. We want you to be future proof!
Widshops is an affordable ebay design solution (set up and design around £1500) but it provides all the look and feel of a professional stream lined shopping experience. It carries a subscription cost based on number of listings (http://widshop.com/en/prices/)
The key features are:
- Fast – Your new template delivered quickly
- Easy – only the best features show up in your shop
- Economical – Sales increase, costs decrease
- Optimised – HTML template also works on iPhone and iPad
- Compatible – works with all eBay listing and sales management tools
- Professional – Project managers at your side
The best bits are:
Category and filter navigation just like on the eBay platform
We filled an important technical gap with the eBay category and filter navigation. eBay® customers are already familiar with the intuitive filter navigation. This is now available with WIDshop in your eBay® storefront as well.
WIDshop navigation sorts your items out in real time and automatically recognises in which eBay® categories, and with which items specifics they have been listed. Through this, the WIDshop generates a navigation that displays all of your eBay® categories and item specifics filters. This way, your customers can search by category and filter the results according to items specifics. Your customers will easily and comfortably be able to find the right size, colour or material! You are thereby significantly enhancing your customers’ shopping experience!
Sell more with clever cross-selling
Every eBay® customer who clicks onto one of your products is very interested in buying. You keep your customer in your shop by using clever cross-selling. For this purpose, WIDshop makes a product gallery available to you which automatically presents similar products from the same eBay® category. This way your customer sees, for example, additional t-shirts, CDs from the same music genre, more hard drives or different trainers. The WIDshop cross-selling gallery can also work with customised rules based on item specifics or keywords, if desired. We would be happy to advise you.
Reach more customers with Facebook etc.
By linking the WIDshop to Facebook and Twitter, your customers can inform their friends that they like your storefront. You benefit from this additional marketing channel, which increases the popularity of your storefront and thus, the number of your clients.
The list of search results for a positive shopping experience
The most important thing about search results is their speed. Not only have we made the WIDshop search very fast. We have also made it look appealing and incorporated a few added features for your customers, such as wish lists or the display of the item condition. The search results are compiled and loaded anew in the navigation and filters after each click. This way, your customers always have an overview and can find their way easily and quickly through storefronts, even with a larger selection of items.
Integration of custom pages
All custom pages such as the legal notice, etc., that you’ve created as personal pages in your eBay® storefront can be easily accessed through the navigation and are displayed in your storefront design. This way, the entire storefront features your corporate design.
You can also easily manage and update your custom pages in your eBay® account. Therefore, the WIDshop works like a small editing system.
Examples:
http://stores.ebay.de/Sport-Fischmann
http://stores.ebay.de/outdoorsportshop24
http://stores.ebay.at/123boerse
So feel free to quiz me or comment on our new service and watch our for the discount code worth £250 in the 2012 Tamebay Tools and Services Guide
Search Engine Freindly URLs Dashes or underscores?
1835 days
Text URLs are great for optimisation, but if say you are looking at the keyword ‘ebay design’ as you are an ebay design company, would the URL http://www.kidsontalks.com/ebaydesign, http://www.kidsontalks.com/ebay-design or http://www.kidsontalks.com/ebay_design work better?
Matt Cutts of Google Fame says that:
So if you have a url like word1_word2, Google will only return that page if the user searches for word1_word2 (which almost never happens). If you have a url like word1-word2, that page can be returned for the searches word1, word2, and even “word1 word2″.
Shall we run an experiment? If I set up pages all about ebay design on this domain in those three formats shall we see which one ranks better? Now, random jibber is going to be my content filler and the pages will appear at the top of this site. I have chosen the term ‘ebay design’ as my target as it is a highly competative keyword and I am unlikely to get to the top page for this term. Which is what I would prefer as I don’t DO ebay design and I would not want to disrupt the companies that do in the search listings. This is only an experiment to see which SEF URL format would rank higher for the keyword search in Google, Yahoo and MSN. I shall use this tool to check results.
Let the experiment begin…..
