Kidson Talks | The E-commerce Chemist

SEO | E-COMMERCE | EBAY - This is my journey as an E-commerce Consultant

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Surely you have a blog? Its 2007 Man!

August 20th, 2007 · Comments Off

I read though the daily links to blog posts on The 10K Marshmallows Marketing Blog and this one caught my eye
Are internet marketers lazy? Is that why they aren’t blogging? and it rings true on so many levels. I am always surprised how many UK firms just have not subscribed to the power of the [...]

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Tags: Social Shopping

Taking Advantage of a Niche….Its all about the little guys..

August 18th, 2007 · Comments Off

Most of my business ideas, customers and favourite clients at my main work place have been targeting niche markets. Reading this post from eTailology gave up a few nice reads about marketing successfully to a niche.
This article by Volusion - Increase Your Online Sales by Marketing to a Niche gives up three things to [...]

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Tags: Internet Marketing · Search Engine Optimisation · Web Mastering

Autobots Roll Out…….eBay Motors Transform??

August 1st, 2007 · Comments Off

As a child of the 80’s like many twenty somethings, I skipped off to see my childhood toys come to life in the film ‘Transformers’. Counting no less than three eBay adverts before the trailers (reminding me how those adverts do seem to promote shill bidding, its OK eBay we know what you mean)….and eBay [...]

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Tags: Internet Marketing · eBay

Keyword Ranking Results Update

July 16th, 2007 · No Comments

Cybergoth:
Google UK: 4th, 7th and 10th with hairfreax.co.uk, gallery.hairfreax.co.uk and blog.hairfreax.co.uk
Google com : 9th with Google com
Still decent ranking for cybergoth
Cyber Goth
Google uk: 3rd with hairfreax.co.uk - up 27 places!
Google.com : 11th place, from 100th from June 7th
So the rankings are getting better or remaining consistent. Great stuff.

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Tags: Internet Marketing · Search Engine Optimisation

The importance of campaign negative keywords in Google Adwords

July 11th, 2007 · No Comments

I have never really thought about campaign negative keywords too much until I managed the Adwords campaign for a Small Shoes site called Daintyfeet
You can waist clicks and money on keywords that really don’t have ANYTHING to do with your site.
For example for the Hairfreax website these would be keywords that my Ad’s are showing [...]

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Tags: Consultancy · Google · Internet Marketing

Go Widget Box GO!

July 5th, 2007 · No Comments

Promote your blog feed in a nifty widget from Widgetbox
Widgetbox is a directory and syndication platform for web widgets for blogs and other web pages. Our widgets work with TypePad, WordPress, Blogger, MySpace as well as most other blogs, sidebars or websites. No plug-ins are needed, and they’re free!
Widgets are taking over the world, blog [...]

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Tags: Internet Marketing

So what are customers looking for ebay design really searching for?

July 2nd, 2007 · No Comments

OK, I had to answer my own question!
Using the SEO Book again (I think I might have to add these guys to my blogroll) the closest keywords/phrases that would fit a company selling ebay design are:
make money on ebay - 22,614 apm
ebay business - 27,090 apm
*apm = average search volume per month
and in order to [...]

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Tags: Google · Internet Marketing

TrolleyCash.co.uk - Free Cash!

June 4th, 2007 · No Comments

In my search for info on affiliate marketing, I came across a nifty site trolleycash.co.uk. This site claims to give you cash back if you sign up and make sure you purchase something from a vendor through their site. Notably they claim you will get 15% back on ebay.co.uk purchases after 45 days. Well [...]

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Tags: Internet Marketing

Should you employ a SEO expert????

May 15th, 2007 · No Comments

Here are a list of claims from a random SEO site and my opinion:

specific advice direct from our experts - Are you an expert really?
monthly submission to 400+ search engines - Why? When really you only need [...]

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Tags: Consultancy · Google · Internet Marketing · Search Engine Optimisation · Shopping Comparison · Web Mastering

Product Review - Terapeak eBay Market Research

May 15th, 2007 · No Comments

Terapeak is an industry leading ebay researching tool that can break down the sales by keyword and tell you lots and lots of juicy information. Between $14.95 and $24.95 per month as an ebay consultancy this would provide the necessary information to guide and monitor clients.
Some example data:
Searching by the keyword: Hustler Lingerie

Total Sales: £297 Total Listings: 450 Successful [...]

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Tags: Auction Management · Consultancy · Internet Marketing · eBay